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What Is the Purple Economy?
The Purple Economy is an economic framework for redesigning systems of production, distribution and consumption so persons with disabilities are recognised as customers, workers, entrepreneurs, innovators, suppliers and decision-makers. That sounds like a big...
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Latest from the Purple Economy
The Hidden Cost of Non-Participation
The Purple Economy White Paper estimates a Total Addressable Market (TAM) of approximately US$150 billion across disability-linked products...
What Healthcare Can Teach Us About Building the Purple Economy
Healthcare is one of the largest sectors in the world today. Hospitals, medicines, diagnostics, insurance,...
The Purple Economy Exists Wherever Life Happens
When we hear the word economy, we often think in terms of industries. Healthcare is an...
The Purple Economy Flywheel: How One Accessible Journey Creates an Entire Market
Many conversations around inclusion begin with a familiar assumption. Governments create policies. Businesses improve accessibility....
Discovery: The Missing Link in Market Formation
When we think about how markets are created, we often imagine a simple equation. People...
Jigar’s Story: When Disability Becomes a Systems Question
Jigar was a skilled painter. His work demanded precision, experience and physical effort. Then, a fall from...